Season 4 of MAD MEN opens tonight with the enigmatic Don Draper making a mistake that could sink his new, renegade advertising agency. I’ve been a fan of MAD MEN from the start. I can’t think of another program with a stronger cast of quirky characters. The historical setting, the Sixties, blends realism and surrealism into the plots. Actual historical events are referred to, but the characters react in bizarre fashions. For example, Don Draper’s up-tight wife engages in anonymous sex during the Cuban Missile Crisis. Later, she’ll travel to Egypt with her husband in an attempt to land the Conrad Hilton account. I’m hoping the writers focus more on the advertising business and less on the soap-opera aspects of the characters’ private lives.